CRM at the Speed of Light, Fourth Edition: Social CRM 2.0 Strategies, Tools, and Techniques for Engaging Your Customers
CRM at the Speed of Light, Fourth Edition: Social CRM 2.0 Strategies, Tools, and Techniques for Engaging Your Customers by Paul Greenberg
- Binding:
- Hardcover
- Number of Pages:
- 698
- ISBN:
- 9780071590457
- Product Group:
- book
- Publisher:
- McGraw-Hill Osborne
- Publication Date:
- Jan. 1, 2010
- BooksForGeeks.com ID:
- 4190
The fourth edition of this bestseller brings the work up-to-date with now-critical examinations of how Web 2.0 technologies and social media tools are being woven into CRM strategies.