Return on Engagement: Content, Strategy, and Design Techniques for Digital Marketing: A Web Designer's Field Guide to Digital Marketing

Return on Engagement: Content, Strategy, and Design Techniques for Digital Marketing: A Web Designer's Field Guide to Digital Marketing by Tim Frick

Return on Engagement: Content, Strategy, and Design Techniques for Digital Marketing: A Web Designer's Field Guide to Digital Marketing

Binding:
Paperback
Number of Pages:
337
ISBN:
9780240812830
Product Group:
book
Publisher:
Focal Press
Publication Date:
June 29, 2010
BooksForGeeks.com ID:
7181

Helps you to achieve the return on engagement that you seek with integrated strategies for honing and maintaining online relationships through personal interaction and compelling digital content. This title provides specific techniques for Web page optimization, keyword targeting, viral video, content dissemination through RSS feeds, and more.

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