The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change by Andy Smith, Carlye Adler, Dan Ariely and Jennifer Aaker
- Binding:
- Hardcover
- Number of Pages:
- 240
- ISBN:
- 0470614153
- Product Group:
- book
- Publisher:
- Jossey Bass
- Publication Date:
- Oct. 15, 2010
- BooksForGeeks.com ID:
- 5539
Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference.