The Management of Technological Innovation: Strategy and Practice: The Strategy and Practice
The Management of Technological Innovation: Strategy and Practice: The Strategy and Practice by Ammon Salter, David M. Gann and Mark Dodgson
- Binding:
- Paperback
- Number of Pages:
- 384
- ISBN:
- 0199208530
- Product Group:
- book
- Publisher:
- OUP Oxford
- Publication Date:
- Feb. 7, 2008
- BooksForGeeks.com ID:
- 5969
The Management of Technological Innovation is one of the most important challenges facing businesses today. Innovation is now the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors. The first edition of this book has been one of the most popular texts for students of innovation and technology management.